Paolo Tognoni is a professional photographer and art director based in Milan, with over twenty years of experience in advertising, editorial, and fine art photography.
Throughout his career, he has collaborated with leading brands in the food, pharmaceutical, and social communication sectors; his clients include Galbani, Acqua Panna, Oxfam, and numerous Italian creative agencies. As an art director, he has overseen the visual direction of television commercials, print campaigns, and editorial projects, developing an approach that combines aesthetic rigor with effective storytelling.
His photography ranges from travel reportage to portraiture, from food still life to fine art photography. Among his best-known works are the series dedicated to Venice, the Dormienti, monumental cemeteries, and ethnographic portraits.
In recent years, Paolo has integrated generative artificial intelligence into his creative practice, exploring new visual languages through the fusion of photography and AI art. Projects such as Faces of Earth, Ghost Houses, and Rainbow reflect this ongoing exploration of the boundary between the real and the artificial.
Available for photography commissions, art direction, editorial projects, and creative collaborations. For information and quotes, please contact me via the contact form.
Throughout his career, he has collaborated with leading brands in the food, pharmaceutical, and social communication sectors; his clients include Galbani, Acqua Panna, Oxfam, and numerous Italian creative agencies. As an art director, he has overseen the visual direction of television commercials, print campaigns, and editorial projects, developing an approach that combines aesthetic rigor with effective storytelling.
His photography ranges from travel reportage to portraiture, from food still life to fine art photography. Among his best-known works are the series dedicated to Venice, the Dormienti, monumental cemeteries, and ethnographic portraits.
In recent years, Paolo has integrated generative artificial intelligence into his creative practice, exploring new visual languages through the fusion of photography and AI art. Projects such as Faces of Earth, Ghost Houses, and Rainbow reflect this ongoing exploration of the boundary between the real and the artificial.
Available for photography commissions, art direction, editorial projects, and creative collaborations. For information and quotes, please contact me via the contact form.